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  • Social Media Shopping and New Opportunities for Your Business

    Facebook is implementing online purchasing directly into its app.
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  • Keep Your New Year’s Fitness Resolutions with Local Austin Gyms & Shops

    With every New Year that rolls around comes a long list of ways to improve ourselves. What typically tops most of everyone’s list is a commitment to health and a better lifestyle. “I want to lost X amount of pounds…I’m going to exercise at least 3 -4 times a week…I’m…
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  • 6 Of The Coolest New Things You Know You Don’t Need

    Everyone says technology is racing forward at lightning speed, so it sometimes seems impossible to keep track of what gadgets are available. Every week it seems there are amazing things that no one’s ever heard of, and Leverage Marketing wants you to know the best gadgets available today. Magic Wand…
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  • The 3 Apps That Will Make You Want To Lose Your Wallet

    As odd as it sounds, the age of the wallet may be coming to an end.  That’s not to say that we’re entering a world where we no longer need to pay for things (though if wishing made it so…), but soon our phone may be the only payment method…
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  • Offer Extensions and Communication Extensions

    Offer Extensions and Communication Extensions are two of Google’s latest beta products to roll out this year. Google hopes to simplify the search experience for users as well as the advertisers that currently use Google AdWords. Let’s go over what these extensions are and how they could potentially boost your…
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  • Google Getting Serious About Mobile

    Google has finally released what many users have desired for years; an official Google Analytics mobile app. Additionally, Google Analytics has unleashed Mobile App Analytics beta reports which provide in depth statistics on mobile application activity. With mobile usage continuing to grow and alter the way that people retrieve information,…
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  • Introducing Google’s Knowledge Graph

    Do you find yourself staring blankly at the Google Search results not wanting to waste precious time by clicking on the wrong result? Do you find yourself praying that Google will magically pick a link and provide the right information for you? You’re on Google after all; anything should be…
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  • Bing Being Minimalist

    There was once a boy named Bing who was rich. However, there was a more popular boy named Google who was notably richer. Bing strived to reach the opulence that Google had attained and became known for, but all of the new toys Bing bought did little to bring him…
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  • Facebook Ads: Super Social Solicitation

    The most recent development in Facebook Advertising is the controversial inclusion of Ads in the news feed. Facebook has been planning this for quite some time and it is now coming to fruition. This update allows for paid communication to appear directly in users’ main source of social information. These…
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  • Not Quite the Final Frontier

    One of my favorite games to play in my youth was Oregon Trail. Loosely based on the experiences of frontiersmen, this game taught me the meaning of chasing the American dream and the importance of rationing! In a recent article, a columnist pointed how there is no longer a frontier…
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  • Right Brained SEO

    SEO can be a very nebulous and frightening concept, especially with all that talk about spiders and robots.  During the seminal stages of an SEO campaign, it is much easier to regard the big picture before even considering the meticulous pixels. Starting with the latter can lead to confusion, and…
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  • Add Google’s +1 Button to Your Website

    Great Day!! We have talked at length about the rapidly growing social media tool that is Google Plus. Rumor has it that Google is allowing a select few companies to begin building profiles. What if you aren’t one of these behemoth marketers? Start by adding a Google plus one button…
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