Blog
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Digital Marketing Goes Mainstream
Usually, I don’t need much in terms of persuasion when it comes to digital marketing’s impact on the Big Picture. Be it the technology strata, the business community, or its social impact, digital marketing is, without a doubt, an integral – I’ll go as far as to say essential –… -
Digital Marketing or Marketing in a Digital World?
The shift is coming and most of us already know it. The Don Draper dinosaur is extinct. Not only has most of advertising become digital, but the majority of marketing departments will also be digitally-focused. Let’s reflect on all the old mediums of advertising: radio, TV, and snail mail. All…