Blog
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SlideShare: The State of Mobile Ecommerce
Here at Leverage Marketing, we’ve been thinking about mobile-friendly design a lot– especially since the holiday shopping season is approaching. According to Google, 40% of last year’s holiday shopping took place online, and of the people who shopped online, 53% used smartphones or tablets. If you’re an online retailer, you… -
Mobile Ecommerce Link Roundup
As of 2014, approximately 64% of US adults owned a smartphone. As mobile devices become more and more affordable and integral to everyday life, that percentage is only going to increase. If you’re an online retailer, you’d better be ready to meet customers on the portable, internet-enabled devices where they… -
Mobile-Friendly Becomes Mandatory: How to Overcome ‘Mobilegeddon’
It’s been a hot topic for webmasters and SEO analysts this past month. It’s been discussed in widely-circulated blog posts and given the ominous nickname ‘Mobilegeddon’. However, those outside of the SEO world may not have heard a whole lot about Google’s upcoming mobile-friendly update. Here are the basics that… -
Marketing is Going — and Staying — Mobile
The distance we’ve come in terms of the Internet and its impact on society over the last two decades is, if you think about it, pretty jaw-dropping. In 1995, the World Wide Web was at an infantile stage, to say the least. Businesses and households were just catching onto this…